Posts by Lewis Humphries
Technology and Nonprofits: How Technological Firms are Helping to Effect Social Change
With the concept of the Social Media Meet Up Day beginning to take hold, there is now a growing correlation between virtual and physical networking as we progress through 2012. Bringing social networks to life with physical and real time interactions, the Social Media Day Meet Up is a fusion of principles that has taken …
Going Big: Social Entrepreneurship Solving Global Issues
The very nature of social entrepreneurship is evolutionary, as it is something that strives to identify and resolve social issues on a huge scale. As economic and political developments continue to have a heavy impact on individual communities, new social problems emerge and these require thought, innovation and dedication to create and implement sustainable solutions. …
Testify: How Technology Continues to Boom in the Nonprofit Sector
The influence of technology on the nonprofit sector continues to know no bounds, and every new innovation seems to narrow the occasionally cavernous gap between independent charitable ventures and for-profit corporations. The latest trend driving awareness in the worlds of philanthropy and business is mobile technology, and the growth of m-commerce, cloud computing and social …
Your Nonprofit Website: How to Optimize Its Performance
Despite the continued influence of social media as a marketing tool, it remains a less dominant communication channel than more established alternatives. According to the Nonprofit Marketing Guide 2012, 68 percent of nonprofits cited their website as being very important to the marketing efforts in 2012, while a further 67 percent placed the same level …
Gamification Changes the Nonprofit World in 2012
While it is no secret that social gaming is become increasingly influential in the commercial world, its exact level of impact as a revenue and awareness building tool is genuinely impressive. Referred to as “gamification,” the practice of creating social games to engage an audience and reward contributors is helping businesses across the globe to make …
Nonprofits Grow Up: Partnering with Professionals for Bigger Results
With an improving economy and the benefits of evolving technology driving prosperity at the turn of the financial year, nonprofits could be forgiven for thinking that they were about to enter an period of unprecedented growth. Indeed, the Nonprofit Research Collaborative suggest that 7 out of 10 nonprofits are expecting to exceed their fundraising exploits …
Going Global: Empowering Giving and Learning Throughout the World
While nonprofits are often focused on helping individuals in their local communities or nationwide, there is a growing number of charitable organizations that seek to effect global change. This is largely thanks to the increasing significance of social media as a global networking tool, which allows nonprofits to connect with a worldwide audience regardless of …
Nonprofits Mobilize: 3 Tips to Make the Most of Your Mobile Website
With mobile commerce continuing to play an influential role in the way people shop, it’s becoming increasingly clear that cell phones are now the consumer’s best friend when it comes to product selection and making a purchase. Not only do more than 60 percent of consumers now buy gifts and book travel arrangements through their …
3 Facebook Apps That Nonprofits Need in 2012
With the recent announcement that digital calendar service DateKeeper.org has created its first ever Facebook application, there has been much speculation on the growing influence that social media has in allowing nonprofits to both market and organize their efforts. With more than 700,000 million users worldwide and an evolutionary ethos that continues to innovate, the …
Heroes Work Here: Leading the Way in Sustainable Social Change
There is a tendency to judge each nonprofit and socially responsible brand based on the level of funding that it raises for a chosen cause, but this would not do justice to the thousands of charitable organizations operating within the contemporary world. What is more important is the distribution of this funding, and the way …